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The soundtrack to this paradoxically life-affirming film was penned by members of the post rock indie band The Magnetic North.
Cancer Research’s tough talking spot also marks the third time Kasabian’s 2009 single Underdog has reared its ugly head in thesyncsurvey.
Based on the true story of British Olympian Jenny Meadows’ mother, this spot gets an emotional boost from Bolero (Red) by Polish composer Zbigniew P
Frank Sinatra’s 1953 million seller Young At Heart helps CRUK highlight its successes at combating leukaemia among British children.
Cancer Research UK know that soundtracks don’t come much more ambient than this extract from Brian Eno’s 1983 OST Apollo: For All Mankind.